Facts  and Frequently Asked Questions (FAQ)

• Coral Fleece greenwren p~wipes are made to last hundreds of washes without showing much wear, compared to cotton or bamboo wipes that show wear within a few washes, (lint balls, etc.) These worn areas and residues left behind on cotton and bamboo can often cause skin irritations, resulting in discomfort and possibly needing medical treatment.
• Coral fleece remains fresh and clean after every wash.  Coral fleece does not need bleaching and is stain resistant.
• You can expect greenwren p~wipes coral fleece to be long-lasting as they won't fall apart or smell badly after many repeated uses and washes. 
• p~wipes coral fleece are not made from a natural product, but made from 85% polyester and 15% nylon. They last many times longer than natural products, (cotton or bamboo); therefore, there is less waste in the landfills. This benefits the users by saving them money as they do not have to be replaced for many years, (depending on their uses and washing care.)

• p~wipes are ultra soft, scratch free, highly absorbent, microfiber, coral fleece, cleaning cloths; therefore, they have many uses, They are obviously great for wiping your personal area after peeing, but they also are great for cleaning windows, kitchen wear, appliances, worktops, glasses, motorbike helmet shields, mirrors, cars or other delicate surfaces as they are highly absorbent without leaving lint behind.
• These premium microfiber wipes are also perfect as they don't smell, remove grease and particles from dishes, pots and pans, and  microwave ovens.
• They are also terrific dusters as they even remove fingertip marks from silverware and glasses .

Global use of toilet paper worldwide: 42 million tons of toilet paper is used every year. That's about 184 million rolls or 22 billion kilometers of toilet paper, that if spread out would cover an area of 2.2 million square kilometers.  All this toilet paper could go around the planet every 10 minutes, or travel to the sun and back every 7 days.  It could also cover an area almost 3 times the size of France every year.

On average, each person is expected to consume 6.1kg units of toilet paper in 2024. Despite worldwide demand for toilet paper, developing countries like India and Nigeria face challenges in meeting the needs of their large populations. Key regions: India, Philippines, Australia, Indonesia

Deforestation is the primary effect of our mindless use of paper.  The 42 million tons, (and rising), of toilet paper used globally annually has a significant environment impact.

712,000,000 Trees chopped down every year to produce toilet paper.

Approximately 27,000 trees are cut down daily, just to produce toilet paper. It takes between 12 to 37 gallons of water to produce a single roll of toilet paper. Now, add the plastic wrapping your toilet paper was wrapped in. Don't forget the fuel to move your toilet paper from the  production site, to the distribution site, to the grocery store, and then to your home or office? Most toilet paper is burned as part of your sewage sludge at the wastewater treatment plant; therefore, lowering our air quality.

The production of NEW toilet paper requires:

• 712 million trees
• 1,165 million tons of water
• 78 million tons of oil

Why recycling works

Toilet paper made from recycled paper requires no trees being cut down. Put differently, the difference between using new toilet paper and toilet paper made from recycled materials is 712 million trees. In addition, recycling saves about half the water usage and one third of the energy. Recycled toilet paper and home tissue products are widely available. Of course, the better alternative is to purchase a personal wipe product that is a use, wash, reuse wipe, such as our greenwren p~wipes.

Strong demand for AFH (Away From Home) segment is driving the toilet paper industry.  The rise in disposable income, increase in travelling trends, and the increased rate of eating out, contributes to the rising demand.  Toilet paper is much more dependent on the population increase mostly in mature markets which have high consumption per capita.

The imposed lockdowns by governments forced people to stay at home and led to an increase in consumption of at-home toilet tissue papers, which helped grow the toilet paper market.

Estimates from the Statista Consumer Market Outlook show that the United States leads the way when it comes to the use of toilet paper. On average, an American can be expected to get through 141 rolls of the stuff per year, equating to roughly 12.7 kilograms.

• USA 141 rolls
• Not too far behind are the Germans with 134 rolls being flushed down the toilet every year.
• In third place the UK consumes 127.
• Japan cosumes 91.
• Australia consumes 88.
• Spain 81 
• France 71
• Italy 70
• China 49
• Brazil 38

• In 2024, the revenue in the Toilet Paper market worldwide is an impressive US$113.80bn.
• Looking ahead, the market is projected to experience an annual growth rate of 5.68% (CAGR 2024-2029).
• When comparing global figures, it is notable that in China generates the highest revenue, reaching US$24,300m in 2024.
• On a per person basis, the revenue generated in the Toilet Paper market amounts to US$14.68 in 2024, taking into account Worldwidewide population.
• Looking at the volume of the Toilet Paper market, it is expected to reach 56.0bn kg units by 2029.
• Furthermore, the segment is projected to show a volume growth of 3.5% in 2025.
• On average, each person is expected to consume 6.1kg units of toilet paper in 2024.
• Despite worldwide demand for toilet paper, developing countries like India and Nigeria face challenges in meeting the needs of their large populations.